Tara Wallace
Thursday February 29, 2024
“Some might call me tough, but the truth is, I just deeply care about what I do. There’s something incredibly fulfilling about watching our events go from a mere idea on paper to a full-blown reality. It takes patience and balance, but the pride that comes with it is unmatched.”
From onset to execution, Tara’s mission is to ensure that Hartmann Studios delivers best-in-class work. She facilitates, if not demands, cross-functionality with every single department to bring our clients’ visions to life, on time and within budget. Tara sweats the details, merging business objectives with creativity to build processes that turn abstract concepts into beautiful, realistic experiences, and has been doing so for more than a decade.
She’s smart. She’s meticulous. She’s just getting started.
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9 Ways Space Planning Informs Event Strategy
Space planning is the first step in developing an event’s environmental design. Whether the event is in a convention center, at a cultural venue or courses through city streets, understanding all the unique features and constraints of a space puts effective event planning in motion. For creative event strategists, space planning is much more than...
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Scale Your Story: How Event Video Production Amplifies Emotional Connection
What you need to know In creative event strategy, messaging must transcend the event environment. Video production opens endless possibilities for amplifying storytelling across platforms: Approach video as a must-have asset that anchors your event, with a return on investment that extends long afterward. From pre-show teasers to post-show takeaways, videos serve marketing, training and...
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Perfectly Timed Technical Production with Karim Kassab
What you need to know Keeping his cool is part of Karim Kassab’s professional DNA. As a seasoned event producer with over 35 years of hands-on experience, he supervises teams to integrate ambitious technical elements across large-scale programs and events. Staging, lighting, audio, video and special effects—Karim introduces vivid elements into complex technical environments. All...
7 Min Read