Category: All Posts

How to Take a “Story First” Approach to Event Planning (Part 1)

Posted on: August 9, 2024

Posted by: Ann Otten

Posted in: All Posts | Messaging, Campaigns + Brand Alignment

What you need to know Setting a successful creative event strategy starts with knowing how to tell a good story. Event professionals who approach event planning like they’re drafting a bestselling book or blockbuster screenplay create a more engrossing experience for attendees. Instead of executing against a checklist, they’re plotting opportunities to forge emotional connections….

Secrets to a Captivating General Session From an Immersive Events Expert

Posted on: July 11, 2024

Posted by: Ann Otten

Posted in: All Posts | Messaging, Campaigns + Brand Alignment

What you need to know Inspiring corporate event audiences to perk up and engage at an 8 a.m. general session isn’t easy. Delivering interesting and memorable presentations is an art. We asked Senior Creative Director at Hartmann Studios, Ryan Girard for his secret to helping speakers feel confident in front of a crowd. Ryan is…