Author Archive

12 Ideas For Virtual Sponsorship Experiences

Explore 12 ideas for virtual sponsor experiences that actually work. Bring in new sponsors and improve the value you’re offering to existing sponsors.

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Technically Speaking: What’s Behind A Virtual Event

Some of the things we’ve learned over the past 30+ years of creating virtual events, meetings and conferences.

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How To Develop Better Content + Creative For Virtual Events

Audiences have to choose between many online events. If an event isn’t engaging, an attendee will click away—the equivalent of walking out of the room.

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Going Green: 6 Ways To Make Your Event More Sustainable

Here are a few suggestions on how to not only make your next event more sustainable, but make it something that you and your client can be proud of for years.

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EVENTS + COVID: Managing Uncertainty During A Global Crisis

Best practices for thriving during times of uncertainty for event professionals. Handle change management and overcome obstacles to succeed for your clients.

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Master The Craft Of Video Production With 6 Important Thoughts

Master video/multimedia production; create solid client partnerships, focus on the creative intent, hone the techniques and tools of the trade, then break the r

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Video Conferencing 101: How To Look Your Best On Video Calls

In the new age of endless Zoom meetings, here are 5 easy tips to make sure you’re camera-ready for your next video conference call.

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How To Create Human Connection At A Virtual Event

Bring the human experience to your virtual meetings and events. Connect, engage and inspire your audience to interact with your content and each other.

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5 Things The Best Event Creative Directors Do For Every Project

Everyone needs a good creative therapy session. Helping you help your clients. Even you can be a creative director with these helpful tricks of the trade.

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Creative Data: 4 Ways To Improve The Virtual Event Audience Experience

Share relevant data to connect your virtual event audience; deliver short bursts of compelling content; develop content with the intent to gather information in mind.

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